On December 15th, 2022, The Educated Barfly highlighted Batch 22:

"Today we partner up with a brand new local to LA Spirits company Batch 22 brought to us by Actor Matthew Arkin. And i find this refreshing, finally an actor launches a brand that isn’t tequila that's based on a still little known spirit in the US and you now what? It's good! Today's episode is all about aquavit and how versatile this spirit is. Matthew and company are trying to create a new category of spirits and guess what? We get to be there when it happens! Hope yall enjoy the episode! Cheers!"

Watch the full video here.